Friday, April 26, 2024
Defending OEM Brands Globally
Lexmark's Global Brand Manager, Andrew Gardner, is helping other printer OEMs to combat illegal activities in the imaging supplies industry in his voluntary role as chairman of the Imaging Supplies Coalition
Blogs
You've read the news, now here are the views... from the industry's top thought leaders.
OEMs Use Razor Model – Berto Sharpens Up
The razor and blades business model is where one item is sold at a low price (or given away for free) in order to increase sales of complementary, consumable supplies.
Coming of Age Determines What Happens Next
Dinglong's Benjamin Young says low pricing with no limits will destroy the whole industry, not just one company. Having a reasonable price constitutes a “crucial” part of the product.
How 337 Investigations Defined an Industry
As of June 2021, there have been 17 investigations in the printing consumables industry over 15 years with nine ending up with General Exclusion Orders, according to patent attorney Helen Duan.
Revealing the True Latino Pioneering Spirit
In drawing a 40-year timeline of the industry, Gustavo Molinatti says we should not fail to highlight the work of the aftermarket pioneers, many of whom are still in business and applaud them for their vision and leadership.
Change or Die: Why Every Business Needs to Evolve
Darren Turner tells his tale of his business' survival through tough economic times and changes to how consumers shop for printer cartridges.
Competition and Government Incentives Drive Growth
Lessons learned from many struggling and failed companies reveal how difficult it is to sustain a business in India: a very large, fast-growing market, yet hyper-competitive and highly price-sensitive, says Dhruv Mahajan.
The Search for Qualified Distributors
RT's resident cartoonist Berto has some fun with Ninestar's mascot, the emperor penguin, as the company ramps up its search for qualified distributors around the world.
Sales: the Good the Bad and the Ugly
James Douglas says he cringes when he hears a retailer say, “I'll cross my fingers I won’t have an issue." They are doing their customers a disservice and the industry damage.
What Lessons can Apple PanAm and Polaroid Reveal?
Darren Turner considers exciting ideas and decisions by entrepreneurs some of which worked and others didn't.