Quick Fix for Company Financial Woes – Berto sees red

RT's resident cartoonist, Berto sees red as being the problem and removes the magenta cartridge from the printer.
Being Black and White About Color - Berto

Being Black and White About Color – Berto

RT's resident cartoonist, Berto, has the last laugh when it comes to the future use of color in the office.
Recycling Your Printer Cartridges - Berto Finds a Way

Recycling Your Printer Cartridges – Berto Finds a Way

Berto visits the office, only to find low-quality toners may leave you with a poor end-user experience compared with tested and proven aftermarket options.
Not All Toners Work As Berto Finds Out

Not All Toners Work As Berto Finds Out

Berto visits the office, only to find low-quality toners may leave you with a poor end-user experience compared with tested and proven aftermarket options.
Berto Discovers What Shocks Buyers Most About Suppliers

Berto Discovers What Shocks Buyers Most About Suppliers

RT's resident cartoonist, Berto, goes onto the factory floor to experience the first-hand tension between quality and price. Is this the same experience buyers have all over the world in the pursuit of "value"?
Berto Looks for the Perfect Low-cost High-quality Cartridge

Berto Looks for the Perfect Low-cost High-quality Cartridge

The existence of the perfect, low-cost, high-quality cartridge is like searching for the Abominable Snowman, which the scientific community regards as an intricate folk belief. It does not exist... or has all that changed with Industry 4.0? Berto goes looking.
Berto Watches OEMs Enjoying Aftermarket Infighting

Berto Watches OEMs Enjoying Aftermarket Infighting

It wouldn't be so funny if were not so serious to see the OEMs recapture market share from the aftermarket thanks to the ongoing spat between suppliers of reman and newbuild cartridges.
Are You the Missing Link in the Industry Chain Berto Asks

Are You the Missing Link in the Industry Chain Berto Asks

Imaging supplies companies have acquired others to join their chain to better control raw materials, factory processes and logistics to ensure consistent quality for their buyers. But can something still go wrong?
Waste Toner Recycled: Berto Paves the Way

Waste Toner Recycled: Berto Paves the Way

Modified toner polymers can be used successfully in asphalt for road construction thanks to Close the Loop in Australia and first used by Lexmark.
Berto Shocked: Free Printer When You Buy a Cartridge

Berto Shocked: Free Printer When You Buy a Cartridge

With the price of supplies, the printer OEMs can almost afford to give away the printer, so long as you continue to purchase their expensive supplies to feed it.