Ricoh Joins ICCE in Fight Against Counterfeiters in EMEA

Ricoh Europe announced it has become the 10th member of Imaging Consumables Coalition of Europe (ICCE) to fight against counterfeiters in the consumables industry in Europe, the Middle East and Africa (EMEA).

Ricoh believed ICCE enables members effectively protect the imaging consumables industry’s intellectual property rights, which is currently threatened by a €1.6 billion (US$1.35 billion) counterfeit imaging supplies market. It is said counterfeit products are often dangerous, environmentally unfriendly and cheat consumers of the quality they are entitled to expect from genuine branded consumables.

David Mills, CEO of Ricoh Europe commented: “This is a really important issue for us. Ricoh is heavily investing in research and development to give our customers the best and most innovative products and technologies to meet the needs of their businesses.  We have been affected by the illegal counterfeiting of our products and we have always taken a strong stance against this criminal activity. Joining the ICCE will enhance our own anti-counterfeit efforts in EMEA and strengthen the industry’s effectiveness in this fight.”

ICCE welcomed the new member explaining: “Working with other brands in the fight against counterfeiters is essential in order to maximize effective work with law enforcement and to have a real impact on those making and selling counterfeits.”

Formed in 1997, ICCE is a direct response to the increase in counterfeit imaging consumables across the regions of EMEA region, focusing on coordinating intelligence information, initiating joint industry raids and helping its members to pursue counterfeiters through the criminal and civil courts. The other 9 members of ICCE are: Brother, Canon, Epson, Hewlett-Packard, Kyocera, Lexmark, OKI, Samsung and Xerox.

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