Lexmark Further Promotes Managed Print Services

Lexmark recently made the decision to establish a program to open up managed print services (MPS) to a wider audience. The MPS core program, which is a third strand of its efforts on the MPS side of the market, helps remove the need for investment and fleet management.

Martin Fairman, Lexamrk’s Channel Sales Director for the UK and Ireland said, “We have seen that some SMEs are still confused about the benefits of MPS and we will educate the channel so they can educate them about the benefits…This third program will complement the other two and although we would expect a partner to have some installed base of printers we are looking for IT resellers that have some knowledge but we want to engage further with them. There is no minimum page rate or of devices.”

“It is designed to appeal to those going from a more traditional tin type of sale to a more consultative type of sale. We will work with them through the process,” added Fairman.

Fairman pointed out that SMEs (including Europe/No.America/Australia) hope to work with someone that has the expertise, and that 75% of smaller companies depended on printer support. These businesses hope that the channel can help them reduce the time spent tackling printing problems, as well as a way for them to control print costs.

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