HP Unveils First Water-Based Latex Printer in Australia

HP Unveils First Water-Based Latex Printer in Australia

For the first time in Australia, HP has unveiled its latest generation of water-based HP Latex large-format printing solutions — the HP Latex 730 and HP Latex 830 Printer Series at PacPrint 2025.

The HP Latex 730 and HP Latex 830 are designed to deliver high-impact print quality, enhance productivity and costs for small and medium-sized print shops while continuing to differentiate with a sustainability edge.

High-value output with consistent quality

With the new colour pipeline, HP Pixel Control, the latest generation of inks and printhead architecture, these advanced printers deliver elevated print quality with maximum consistency.

These printers are a powerful tool for diverse printing needs. Equipped with HP Latex Ink to deliver vivid colours and universal user-replaceable HP Latex Printheads to deliver sharp 4-point text, PSPs can print a wide range of applications – including branded campaigns, décor, and titled graphics – benefiting now from automated double-sided printing.

Optimised productivity and reduced waste

The new HP Latex Series is engineered to simplify production and optimise printing processes. Rapid production speeds significantly reduce printing time, while instant drying prints eliminate waiting times so more jobs can be done in less time. Productivity and time-saving innovations have been considered at every step of the printing process, from spindle-less front-loading to facilitate quick and easy media loading, to the new output platen which minimises material waste by allowing tighter media control of each print job. The HP Latex 830 is enhanced to further reduce running costs, featuring 3-litre HP ink cartridges that can be replaced without halting operations.

Leading the Way with Sustainable Solutions

Furthering HP’s commitment to operational efficiency and sustainability, the HP Latex 730 and 830 join the HP Latex 630 as EPEAT Climate+registered printers, the only printers in the signage industry with this certification.

The HP Latex Series supports a more comfortable work environment while helping PSPs meet the growing demand for sustainable, high-impact print applications with water-based, odourless, and UL ECOLOGO-certified HP Latex inks, low emissions, and compatibility with fibre-based recyclable media.

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